We celebrate curls in all their forms

Curl identifier

For the best head of curls, you need to know your hair type. Here’s a quick guide and recommended products to get healthy, moisturized, non-frizzy curls bursting with volume. 

Thanks to our product partner Davines for the curl guide.

There are twelve types of hair. Each type is identified by a number and then broken down into 4 categoires. Within each category, there is an additional subdivisions A, B, C that describes how the curl winds.

Which curl pattern best matches your curls? See diagram below.

Type 1 refers to straight hair (no image, us straight hair peeps got it!)

Type 2 to wavy hair

Type 3 to curly hair

Type 4 is for coily and textured hair

Our Curly Hair Specialists

Elena G.

Curly Cuts 2A to 3C & 4A

Jayson B.

Curly Cuts 2A to 3C & 4A

Chevelle J.

Curly Cuts 2A to 3C & 4A to 4B

Brennan O.

Curly Cuts 2A to 3C

Hunter G.

Curly Cuts 2A to 3C

Curl Patterns

As mentioned above, there are twelve types of hair. Each type is identified by a number – from 1 to 4– that grows progressively as the hair movement increases. Type 1 refers to straight hair, type 2 to wavy hair and type 3 to curly hair, type 4 is for coily and textured hair. Within each category, there is an additional subdivision into A, B, C that describes how the curl winds. 

Curl Maintenance

 Curly or Wavy hair (Davines)

STEP 1: SHAMPOOING

To give its best, curly hair should be shampooed no more than twice a week. Better to use lukewarm water and apply shampoo on roots, not on lengths and ends to avoid removing hydration. 

It is advisable to always use curl shampoos that gently cleanse, such as LOVE CURL shampoo enriched with Noto almond extract. An alternative — particularly suitable for very curly hair — is the so calledco-wash, i.e.a wash using a conditioner that has cleansing power, lighter than a traditional shampoo. You can use for example LOVE CURL CLEANSING CREAM, which is enriched with Noto almond like all the products of the LOVE CURL family. 

Those who have greasy scalp or feel the need to eliminate the build-up of styling products can use SOLU Shampoo with the extract of buckwheat from a Slow Food Presidium that ensures deep cleansing. 

STEP 2 – MOISTURIZATION AND NOURISHMENT

Curly hair tends to be dry, especially on lengths and ends, because the greasiness of the scalp cannot spread evenly along the hair shaft, as it is instead the case with straight hair. Furthermore, curls are not combed when dry, therefore the greasiness is not spread using the brush.

This is why it is fundamental to protect curl hydration using a conditioner every time you shampoo the hair, for example LOVE CURL conditioner enriched with Almond extract.

Furthermore, it is advisable to apply a mask every three shampoos to boost nourishment: you can continue the routine with LOVE CURL mask or change line and try our Nourishing Vegetarian Miracle Mask that contains vegetal keratin.

Apply the conditioner or mask evenlyon lengths using a wooden wide tooth comb: remember that this is going to be the last time you comb your curls before the next shampoo.

STEP 3 – STYLING

Whether you wash and go or have time to spend Styling your hair, Curly hair needs a little product to help bring out those curls and keep them fresh all day long. Ask your stylist for in deepth advice and how to use each product correctly. Below are a few products recommended for at home care.